Wearable Experiences (We:eX) will take the meaning of the word 'fan' to a whole new level by introducing a jersey equipped with wearable technologies that makes you really feel what your favorite player is going through. Did they just get tackled by the opposition? With the use of body sensors, now you can feel the impact of that action.
The next generation of wearable sensors will enable fans to feel other emotions such as:
The emotions and actions of the game will be transmitted to the fan's jersey through haptic feedback motors. The connection is powered by a bluetooth low energy (BLE) communicator. The data is then converted into powerful sensations that allows the fan to really be a part of the game.
Haptic technology is used to recreate certain senses by applying force, vibration, and motions. It is also used in video game applications, particularly anything to do with racing. Did you just crash your car? Haptic technology is behind the vibrations that are coming out of your steering wheel.
The Dutch Ladies 7's team has already trialed the shirt, and fans and athletes both got to experience the sensation of wearing the shirt during the game.
Subscribe to EarthTron's blog to learn more about new wearable technology. Also, check out our previous blog post on wearable sensors in clothing.
EarthTron's Marketing Services
"The best place to hide a dead body is page 2 of Google Search Results" -- Anonymous
In May 2014, EarthTron LLC shifted its business strategy and started to rely on inbound marketing to gain new leads and customers. When purchasing agents are looking for electronic components or searching for new channels to sell their excess, they use Google as a starting point.
We aimed to rank on the first page of organic results for certain keywords. We use a complement of SEO and Marketing tools including blogging, keyword optimization, email marketing, market research, PPC (Adwords), CRM, Social Networking and more to reach out to new customers. We rely on ranking within web results, image results, and video results to gain web traffic.
Our approach worked for us.
We'd like to make it work for you as well.
Do you have a product or service that needs marketing?
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