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Rolls-Royce unveils its Autonomous Car Design

Posted by Jason Miles

Jul 5, 2017 7:05:29 AM

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The Vision Next 100 has been designed to cater to the most discerning and powerful patrons in the world”. The car has no steering wheel and a silk “throne” from which the car's occupants can watch the world go by. The interior includes a silk love seat, a silk rug and plenty of leg room. There is no steering wheel and no room for a chauffeur, but Rolls-Royce anticipates that some customers will request a steering wheel at some point.

Instead, occupants will rely on a virtual assistant named Eleanor, inspired after actress Eleanor Thornton.

The roof opens along with the door, and occupants will need to stand-up before they step out of the vehicle. A step emerges as soon as the door is opened, and a red light is projected from the step, a feature that mimics a red-carpet.

The Vision Next 100 is certainly unique-looking and the design is guaranteed to attract attention.

The autonomous car is due to be available in 2040, and the concept car was revealed to showcase the very things Rolls-Royce is known for: grandeur, style and luxury.

Rolls-Royce is currently under BMW's management, and already, BMW is making strides in developing ADAS technology.

In fact, BMW has partnered with Intel and Mobileye to further its ADAS technology.

Earlier this year, Intel made a $15 billion bid to purchase Israeli-based company, Mobileye. The $15 billion purchase values the mapping and road data Mobileye has collected over time. Data, different driving scenarios, and learning experiences - these are the sort of things that an ADAS system will need to have access to. When faced with a split-second decision, a car can use these experiences as a basis for making certain choices. Especially if something hazardous is involved.

Two years ago, Intel also acquired FPGA-maker, Altera. This was another $16.7 billion deal, and the deal was seen as Intel solidifying its interest in entering the autonomous vehicle market. Altera'a high-end FPGA line, Stratix 10 FPGA, are already being used in ADAS systems. An ADAS system needs to process input, make a decision, and put that decision into action, all within a split-second, and for that a high-end FPGA is certainly required.

EarthTron LLC works with certain FPGA, including Altera and Xilinx FPGA.

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The Guardian

The Telegraph

Image from Flickr

Topics: FPGA, Autonomous Driving

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